To be The eBusiness Platform where sporting travel is bought and sold between the world's leading sporting destinations, and the anglers and hunters who patronize them. Adventurix will transform the marketplace of sporting travel into a smart, fast, efficient, and easy to use e-commerce coliseum. Adventurix is a no-fly zone for high-commission booking agents, "adventure" travel agencies, and outdoor "consultants". Adventurix is the level playing field-the truly free market if you will- where the only winners are the buyers and sellers who negotiate win-win arrangements, not middlemen.